It has become common of celebrities to launch their own fashion labels, especially after the success of Sonam Kapoor and Rhea Kapoor’s Rheson. When Anushka Sharma and Deepika Padukone among others are also, stepping into the fashion industry with their brands, Nush and All About You, Saif Ali Khan has decided to follow their lead.
Khan will soon be launching his line, House of Pataudis which will primarily be a clothing brand for men, and eventually women too. And who better than Kareena Kapoor Khan to endorse the brand?
The label aims to make sure that people can receive the kind of fashion the Go Goa Gone actor believes in at affordable prices, and hence the tag line, “Royalty shouldn’t be a luxury”.
We can’t wait to shop from here! Can you?
Source: Pop Diaries